The digital marketing consulting agency donated $500 that will go towards the purchase of fall and winter seeds, and gardening books for the new seed library. Digital marketing firm LP Media Group is helping the Mansfield Public Library grow its seed library, which launched in the first part of 2018. The mini library features more than 30 varieties of vegetable, herb, flower and fruit seeds that patrons can take, along with relevant gardening and seed harvesting books they can borrow to … [Read more...]
Is Social Media a Professional Asset for Millennials?
This article is by Devon Prince, this summer's special projects manager at LP Media Group. While there are many reasons that older generations pick on younger generations, one reason millennials are being picked on is because of good ol’ social media. Millennials using social media can certainly come with some baggage, but do the possible assets of using it match up with the liabilities? Do the assets surpass the liabilities? Let’s take a look. Assets Having already-existing knowledge … [Read more...]
5 Ways To Show Your LinkedIn Profile Some Love
While you're thinking of all the people you want to express your love or appreciation to on Valentine's Day, don't forget about yourself. A little self care can go a long way. If you're like most people, you set up your LinkedIn profile long ago and only look at it when you change jobs. This week, why not set aside some time to review and update it, restoring a little shine? In a piece I penned for O'Dwyer's Public Relations News, discover 5 ways you can show your LinkedIn profile some … [Read more...]
5 Tips For Creating An Effective Digital Marketing Plan
The start of a new year usually brings new expectations for business owners and marketing teams. Creating a digital marketing plan can be a daunting task, but remembering the basics is what digital marketing firm LP Media Group recommends. “It’s tempting to just throw a plan together so you can get started on the work,“ said LP Media Group president Lindsey Perkins Wade. “But it pays off to take a deep breath, step back and consider a few things before you jump straight to … [Read more...]
4 Timeless Tips For Writing Irresistible Blog Articles
You know advice is solid when it never expires. Every few months I find myself pulling out a one-page handout from 2011 to send to a client or friend that's starting to blog. So far, I haven't made any major changes to the handout. I've quibbled with a few words here and there, but the core points remain the same – they're timeless. So if you're setting out on a new adventure to write an online article or blog post, I've got four tips to help you craft a piece that will snag and keep a … [Read more...]